{"product_id":"echinacea-purpurea-purple-coneflower","title":"Echinacea Purpurea (Purple Coneflower)","description":"\u003cp\u003e\u003cstrong\u003eEchinacea Purpurea (Purple Coneflower)\u003c\/strong\u003e is a beautiful, hardy perennial flowering plant admired for its large, daisy-like blooms featuring vibrant pink-purple petals surrounding prominent coppery-orange central cones. Its upright stems and textured, deep green foliage create a striking display throughout summer and autumn. The long-lasting flowers attract bees, butterflies and other beneficial pollinators, making Echinacea an excellent addition to wildlife-friendly gardens.\u003cbr\u003e\u003cbr\u003eIdeal for cottage gardens, perennial borders, mass planting and containers, Echinacea thrives in full sun and well-drained soil. This drought-tolerant plant requires minimal maintenance once established and produces an abundance of colourful blooms throughout the warmer months. Its attractive flowers are also excellent for cutting, while the distinctive seed heads provide ornamental interest and a food source for birds.\u003c\/p\u003e","brand":"Nursery Warehouse PTY LTD","offers":[{"title":"100mm (Min. of 5 Units)","offer_id":68599881007138,"sku":"ScottsTubes2","price":10.88,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0757\/3422\/0834\/files\/EchinaceaPurpurea_PurpleConeflower_1.jpg?v=1791988094","url":"https:\/\/www.nurserywarehouse.com.au\/products\/echinacea-purpurea-purple-coneflower","provider":"Nursery Warehouse PTY LTD","version":"1.0","type":"link"}