Argyranthemum Frutescens 'Superior Purple' (Federation Daisy®)

Argyranthemum Frutescens 'Superior Purple' (Federation Daisy®) is a vibrant flowering shrub that produces masses of rich purple daisy-like blooms with bright golden centres over a long flowering season. Its neat, bushy habit and lush green foliage create an impressive display in garden beds, borders, patio pots, and mixed container plantings. The prolific flowers provide continuous colour while attracting bees and other beneficial pollinators to the garden.

Easy to grow and rewarding with minimal care, Argyranthemum Frutescens 'Superior Purple' (Federation Daisy®) thrives in full sun and performs best in well-drained soil. Its long-lasting blooms, compact growth, and excellent garden performance make it an outstanding choice for brightening outdoor spaces with reliable colour from spring through autumn.